Agrodolores is an established agricultural company in the region of Murcia, specialized in the trade of fresh fruits and vegetables. For the launch of their new brand “Huerta Viva!” they required the design of a visual identity that would reflect their philosophy and the values of the well-known traditional murcian orchard.

Client:

Agrodolores

Agency:

Awake Studio

Skills:

Branding
Visual Identity
Illustration

Desing

We created a fresh and dynamic design that would be focused on their brand philosophy: “The taste of tradition and the freshness of the Murcian agriculture”. If everything around The Orchard is natural, fresh and handcrafted, the visual elements of the brand should also reflect those values. This is why we created a custom typography for the brand. Each character of the typography is unique and organic just like the vegetables of Huerta Viva!

Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding
Gelpi design Branding